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Destination/Destino Marriott
is the official in-room hotel book for the prestigious Marriott hotels
and resorts throughout the Caribbean and Latin America. Prominently
found in 14,900 rooms and suites by approximately 1.8 million annual
guests, the publication caters to upscale visitors with highly
disposable incomes. It offers the perfect opportunity for selective
advertisers to target this distinguished clientele.
Destination/Destino is written bilingually
(trilingual in Brazil) and is distributed year-round in Marriott, J.W.
Marriott, Renaissance and Courtyard Marriott properties throughout
Argentina, Aruba, Brazil, Chile, Costa Rica, Curaçao, Dominican
Republic, El Salvador, Ecuador, Grand Cayman, Guatemala, Honduras,
Mexico, Panama, Peru, Puerto Rico, St. Kitts, St. Thomas, Suriname,
Trinidad and Venezuela. The median guest is a 40-year-old male with
children under 18, college-graduate, with a household income exceeding
$150,000.
Visitors reach for this soft-covered publication for
tips on shopping, dining, nightlife and sightseeing at each destination,
as well as general interest stories and features. Guests are encouraged
to read and take Destination/Destino Marriott with them.
It’s also used as a promotional item for the hospitality industry in
exhibitions and fairs worldwide. Advertising is limited to half- and
full-pages and may be purchased by region. Publication date is end of
February. |
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THE AUDIENCE / READER PROFILE
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Average household income |
$
150,000+ |
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Average age |
40 |
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Male |
74% |
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Female |
26% |
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College degree or above |
70% |
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Resort guests with children under 18 |
40% |
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Hotel guests with children under 18 |
20% |
CLOSING DATES
SALES: August 13th, 2010
COPY: August 20th, 2010
PUBLICATION: February 2011
MECHANICAL SPECIFICATIONS
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| Ad Size |
Width
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Height |
|
Full Page (trim) |
8 7/8" |
10
7/8" |
| Full Page
(bleed) |
9
1/8" |
11
1/8" |
| Half Page
Vertical |
3
1/2" |
9
7/8" |
| Half Page
Horizontal |
7
1/4" |
4
3/4" |
AD MATERIAL REQUIREMENTS
1. Electronic files are to be sent in Macintosh format only. Programs
accepted include QuarkXpress 6.5, Adobe Photoshop, Adobe Illustrator and
Adobe InDesign. Include all PostScript and screen fonts. Include all
images as EPS, JPEG or TIFF formats in high resolution (at least 300
pixels/inch at 100% size) as CMYK. If files are not provided as CMYK,
then we will be forced to convert the color and we cannot guarantee an
exact match of color on press. PDF/X-1a files are prefered.
2. A color proof must accompany each ad for all formats, otherwise HCP/Aboard
Publishing will not accept liability for files that do not print
correctly.*
3. Live material not intended to bleed must be kept at least 3/8" from
all sides to allow for trim.
4. Double-page spreads: Perfect alignment of type or design across
gutter of two facing pages is not guaranteed. Live matter in
facing page subject cannot be closer than 1/8" to the gutter.
* If a high-quality color proof/Matchprint such as Kodak Approvals or
Epson (or similar analog proofs with a color control bar) are not
provided, then we cannot guarantee color. Please note, that all proofs
must be made according to SWOP standards. Proofs that do not meet these
criteria cannot be used for color matching.
SEND AD MATERIALS TO:
Melinda de Armas
HCP / Aboard Publishing
One Herald Plaza
Miami, FL 33132-1693
Phone: 305-376-2537
Fax: 305-995-8108
E-mail: mdearmas@hcpaboard.com
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