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Entrepreneur

 
   
   

     Entrepreneur is a consumer business magazine published monthly in México. This country's largest business circulation to date, Entrepreneur has a paid circulation of 91,000 audited monthly issues reaching 455,000 readers and a bonus distribution of up to 10,000 issues circulated at shows, expos, seminars and for subscription promotions. 

     The magazine features articles advising both small- and medium- size Mexican companies - which total 98% of the enterprises - how to succeed by obtaining   financing, promoting and creating advertisements, taxation, consumer trends, new business opportunities, selling a franchise, business interviews, keys to success, and more. 

     The medium reader is a Mexican male, 25-34 years of age, owning a small- or medium-size business, owns a computer and at least two cars, and has full purchasing and investment responsibility.  He reads Entrepreneur for new ideas, opportunities, methods, techniques and strategies to obtain true success for his business.

     Visit our website at www.SoyEntrepreneur.com, winner of the 2008 Panregional Digital and Print Media innovation award.


Sections on:

Entrepreneurs – Success stories from business people who put their ideas to work and who, through their experience, help inspire other entrepreneurs and growing businesses.

• Business plan – Each month, we take an in-depth look at an activity or segment, offering a step-by-step guide to help readers start their own businesses.

Business finance – Our own approach to “corporate finance”. Each subject is explained clearly and in great detail for consolidated and growing companies.

• Marketing, sales and technology – Practical explanations on how to make a business grow by taking full advantage of available technology and new marketing and sales techniques. 

Advice column – Our network of experts answer readers’ questions with clear advice that can easily be applied to marketing, technology, human resources, legal management, etc.

ENTREPRENEUR 2009 EDITORIAL CALENDAR 

ISSUE SUBJECT
   
JANUARY

500 top franchises

   
FEBRUARY

Businesses you can own with low entry costs 

 

Options for becoming your own boss

   
MARCH

Clients: How to identify, capture, and keep them

   
APRIL Open your own company today
   
MAY How to finance your business
   
JUNE

1500 new business opportunities

   
JULY

How to make your family business grow

   
AUGUST

The secrets to better sales

   
SEPTEMBER

100 new ideas to implement

   
OCTOBER Strategic advice on how to grow your business 
   
NOVEMBER

The guide to success

   
DECEMBER

Look ahead: Business opportunities for 2010


 

 

ADVERTISING  RATES 
Clients: Login to your account or contact MNI for current rates.
Agents: Please Login to your account.

 
ADVERTISING  INFORMATION
CLOSING DATES  
   
ISSUE COPY
   
January December 10th
February January 11th
March February 10th
April March 10th
May April 9th
June May 11th
July June 10th
August July 9th
September August 10th
October September 10th
November October 11th
December November 10th
January 2011 December 10th


MECHANICAL SPECIFICATIONS

Ad Size Width Height
Full Page Bleed 8.86" 11.22"
Full Page Final 8.46" 10.82"
American Page Bleed 5.90” 8.86"
American Page Final 5.51” 8.46"
1/2 Page Horizontal Bleed 8.86" 5.70"
1/2 Page Horizontal Final 8.46" 5.31"
1/3 Page Vertical Bleed 3.03" 11.22"
1/3 Page Vertical Final 2.64" 10.82"
1/3 Page Square Bleed 5.70" 5.70"
1/3 Page Square Final 5.31" 5.31"
Two Vertical Third Bleed 5.79" 11.22"
Two Vertical Third Final 5.40" 10.82"
Spread Bleed 17.32" 11.22"
Spread Final 16.93" 10.82"
¼ Page B/W Bleed 4.13" 5.31"
¼ Page B/W Final 3.74" 4.92"
1/6 Page Vertical B/W Bleed 2.63" 5.31"
1/6 Page Vertical B/W
Final
2.22" 4.92"

MATERIAL:

bullet Material should be submitted in the following formats: PDF or JPEG in 300dpi resolution
bullet Ensure that the original file includes high resolution images and meets  size requirements before converting it to a 300dpi PDF or JPEG file.
bullet Maintain a 5 mm art box margin within the trim size.
bullet Include a laser print copy in color or black and white.

SEND AD MATERIALS TO:

IMPRESIONES AEREAS, S,A. DE C.V.
Rosaleda 34, Col. Lomas Altas
Mexico, 11950, D.F.
Mexico
Tel: 011-5267-0500
Fax: 011-5267-0410

PAYMENT CONDITIONS

Any cancellations made after the reservation date will be invoiced as published.
All color selection work will be covered by the customer.
Rates do not include V.A.T.
Rates are applicable through December 31, 2009.
Rates are subject to change without notice.

 

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