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México Desconocido
has been the leading tourism magazine for the Mexican market for over 30
years. Published monthly with 60,000 copies reaching 240,000 readers,
México Desconocido covers every aspect of travel
throughout México. See us at www.mexicodesconocido.com.mx.
Sections on:
• On the road – Road trips along routes with numerous points of
interest; this section includes specific information and a guide for the
traveler/driver.
• The Md challenge – From the horse’s mouth: feats of those who
dare to defy nature. This section covers extreme sports and a lot of
action.
• Natural wonders – The landscapes
of Mexico Desconocido, found in seas, jungles, forests, deserts, and
even the rugged scenery surrounding some of our modern cities. |
MEXICO DESCONOCIDO 2009
EDITORIAL CALENDAR
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January |
Exotic markets in
Mexico
2009 MD Calendar
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February |
The best short trips /
weekends |
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March |
Safe places for family
camping |
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April |
Rapids in Mexico. Dive
into the experience! |
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May |
Mexico’s most
spectacular caves |
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June |
Mexican world heritage
cities |
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July |
Peaceful beaches vs.
Extreme beaches |
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August |
Good taste by the sea
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September |
Mexico’s identifying
monuments |
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October |
Unique spots to observe
the sky |
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November |
Anniversary special
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December |
The 10 best ecological
hotels |
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*All content is subject
to change.
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ADVERTISING
INFORMATION
CLOSING DATES
|
ISSUE |
SALES |
COPY |
|
January
|
November 30th |
December 7th |
|
February
|
December 28th |
January 4th |
|
March
|
February 4th |
February 10th |
|
April |
March 4th |
March 10th |
|
May
|
April 3rd |
April 10th |
|
June
|
May 5th |
May 11th |
|
July
|
June 4th |
June 10th |
|
August
|
July 3rd |
July 10th |
|
September
|
August 4th |
August 10th |
|
October
|
September 4th |
September 10th |
|
November
|
October 6th |
October 10th |
|
December
|
November 3rd |
November
9th |
|
January 2010 |
December 4th |
December 10th |
MECHANICAL SPECIFICATIONS
| Ad Size |
Width |
Height |
| Full Page
Bleed |
8.66" |
11.22" |
| Full Page
Non-Bleed |
7.87" |
10.43" |
| Full Page
Trimmed |
8.27" |
10.53" |
| 1/2 Page
Horizontal Bleed |
8.66" |
6.50" |
| 1/2 Page
Horizontal Non-Bleed |
7.87" |
4.92" |
| 1/2 Page
Horizontal Trimmed |
8.20" |
5.71" |
| Double Page
Spread Bleed |
17.32" |
11.22" |
| Double Page
Spread Non-Bleed |
16.54" |
10.43" |
| Double Page
Spread Trimmed |
16.93" |
10.83" |
*Trim: .4 in at the middle
NOTE:
The margin extends
0.19 in beyond the final measurement on all sides. The text box
measures 0.19 in less than the final measurement on all sides, and
should include all texts and images in order to avoid unwanted
cropping.
MATERIAL:
 |
Document in Macintosh
platform (any design program). |
|
Bleed document, with
cutting lines (please indicate desired measurement to one side
of the document). |
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Include the screen
typography and print, or convert typography into curves. |
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Images must have a minimum
of dpi in CMYK actual size. |
|
The file must be recorded
on a CD or DVD, accompanied by a laser printout either in color
or black and white. |
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Black areas must have a 50
percent cyan bed. |
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Black texts should include
overprint. |
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Very thin line texts must
not contain more than two colors in order to avoid misregistered
printing. |
|
If the file is pdf, please
mark the cutting lines and “EMBED” fonts and images. |
|
Word or Power Point files
must be exported as jpg at 300 dpi. |
|
If the material delivered
does not meet the aforementioned specifications, the production
of materials will be charged to the client. |
SEND AD MATERIALS TO:
IMPRESIONES AEREAS, S,A. DE C.V.
Rosaleda 34, Col. Lomas Altas
Mexico, 11950, D.F.
Mexico
Tel: 011-5267-0500
Fax: 011-5267-0410 PAYMENT CONDITIONS
Any cancellations made
after the reservation date will be invoiced as published.
All color selection work will be covered by the customer.
Rates do not include V.A.T.
Rates are applicable through December 31, 2008.
Rates
are subject to change without notice.
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